From October 31 to November 2, several of Guangzhou's premier shopping hubs are hosting immersive beverage-themed festivals in the city's bustling central business districts.
Craft Beer Festival at K11.
The festivities will take place at key locations across the city, including the Guangzhou K11 Art Mall, Parc Central, and Beijing Road Pedestrian Street. Each venue will present its own unique theme, featuring a diverse range of craft beers, innovative cocktails from home and abroad, and more.
Tipsy Festival at Parc Central.
The timing of these citywide drink festivals strategically overlaps with the third phase of the Canton Fair (October 31 - November 4), allowing business travelers to explore the trade show by day and indulge in Guangzhou's vibrant evening scene by night.
Craft Beer Festival at K11.
1. Guangzhou K11 Art Mall: The 3rd Guangzhou IPA Craft Beer Festival
People dress up at the K11 Craft Beer Festival.
✔ Over 100 distinct IPA varieties from more than 30 top-tier craft breweries
✔ Popular gourmet food brands
✔ Interactive activities like the "King of Beer Challenge" and mission-based games
✔ Prizes worth up to ten thousand yuan
✔ Exclusive IPA masterclasses
Time: 17:00 - 23:00
Location: West Gate Outdoor Plaza, Guangzhou K11 Art Mall (No. 6 Zhujiang East Road, Tianhe District)
Booth runner at K11 Craft Beer Festival.
2. Parc Central: The 6th More Than Tipsy Festival
Tipsy Festival at Parc Central features two-story showcase.
✔ Impressive lineup of 51 popular brands from 15 different Chinese and international cities.
✔ Bars among the "World's 50 Best Bars" and "Asia's 50 Best Bars" present
At Parc Central.
Time: 17:00 - 23:00
Location: L1 & B1 The Garden, Parc Central (No. 218 Tianhe Road, Tianhe District)
At Parc Central.
3. Beijing Road Pedestrian Street: Happy Hour Hip Drink and Fun Festival
✔ Renowned breweries and distilleries from 11 countries and 27 Chinese cities
✔ Popular local Guangzhou bars and eateries.
✔ Over 100 brands and more than 200 different products spanning craft beer, wine, cocktails, and trendy non-alcoholic beverages
Time: 15:00 - 22:00
Location: Southern Section of Beijing Road Pedestrian Street (near Beijing Road Metro Station Exit B/Teemall Beijing Road A Area)
Throughout the Canton Fair period (concludes on November 4), numerous other shopping districts in Guangzhou are also rolling out special promotions for international guests.
For more, check out:
Guide for Canton Fair instant tax refund & shopping offers
Reporter | Huang Xinyi
Photo | Huang Xinyi, Luo Shuxin(Intern), Guangzhou Municipal Commerce Bureau, K11, Parc Central
Editor | Hu Nan, James Campion, Shen He
Luo Shuxin(Intern) also contributed to the story.
