The inaugural Guangdong Quality Products Exhibition will kick off on September 12 at the China Import and Export Fair Complex in Guangzhou, aiming to create an integrated platform for high-quality consumer products from Guangdong to expand both domestic and international markets, as announced at the event promotion press conference on September 5 in Guangzhou.
Guangdong Quality Products Exhibition press conference on Sept. 5.
The event is designed to help local enterprises in Guangdong connect with buyers and reach more consumers with their premium products and brands.
Running until September 14, the three-day exhibition will focus on building "a new platform for integrated domestic and international trade."
It will showcase high-quality consumer brands rooted in Guangdong’s manufacturing sector, including OEM products, "hidden champion" companies (leading small and medium-sized companies with dominant niches), emerging brands, and artisanal goods, helping global buyers connect with these offerings.
Scan QR code with WeChat for more details and registration.
The exhibition features five major sections: Home Appliances & Electronics, Apparel & Beauty, Toys & Cultural Creations, Health Foods, and Furniture & Home Decor.
More than 1,000 well-known and emerging enterprises from Guangdong will present nearly 10,000 consumer products. Numerous new product launch events and exhibition-only promotions will be held throughout the event, which is expected to attract over 100,000 professional visitors and consumers.
So far, 2,175 professional buyers have been invited, including 157 from overseas. Major confirmed participants include Walmart, Indonesia’s Kawan Lama Group, Decathlon China, Amazon, and K11 Retail, along with over 20 overseas business associations and institutions and the companies they have invited.
In addition, consuls general from more than 30 countries in Guangzhou have been asked to encourage enterprises based in Guangdong to attend and source products.
The exhibition will combine displays, performances, and sales.
A "Star Carnival Concert" featuring well-known Mandarin pop singers will be held. Satellite venues and interactive experience zones will also be set up in popular commercial areas in Guangzhou, such as Grandview Mall and Beijing Road Grandbuy.
Flash mob performances combined with product demonstrations will enhance brand exposure.
The event also warmly welcomes general consumers to register. Attendees will enjoy two key benefits:
First, attendees within a 3-kilometer radius of Area B of the exhibition complex during the fair can use the UnionPay App or designated banking apps to receive special "Dine in Guangzhou" catering vouchers by scanning the QR code. Additionally, exhibiting brands will offer exclusive discounts to consumers throughout the exhibition period.
Scan QR code with WeChat for more details and registration.
Reporter | Huang Xinyi
Photo | Huang Xinyi, Guangdong Quality Products Exhibition Organizing Committee
Editor | Hu Nan, James Campion, Shen He